Meet the Simbions
To make a synthetic consumer
you build from knowledge.
To simulate people
we start with emotion.
Inner Realm
Being & Experiencing
Action Realm
Beliefs, Desires
& Intentions
& Intentions
Social Realm
Expressing
& Articulating
& Articulating
SIMBION
Temporal Realm
Current situation and context
The 4-Realm Model
The inner realm gives the Simbion a sense of being
The action realm defines what motivates them to act
And the temporal realm is the current content they live in
How a simbion engages with others is set by the social realm
Simbions draw knowledge from a bespoke context model built from a full spectrum of data sources.
